COOPER'S HILL CHEESE ROLLING:
BRAND & UI DESIGN

A branding and UI/UX project for the iconic Cooper's Hill Cheese-Rolling festival. The design embraces the event's unique spirit and tradition through a vibrant green color palette inspired by the famous hill, alongside playful micro-interactions. The website features an animated cheese that "escapes" the user as they scroll, simulating the chase.

Complementing the web experience is a mobile betting app designed for spectators. It allows users to place bets on runners based on dynamic odds, extending the competitive thrill of the race to the audience while maintaining a consistent, festive visual identity.